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THE MIX 96 • November 6, 2026

Netflix House expands ‘KPop Demon Hunters’ universe with new immersive experiences

Netflix House expands ‘KPop Demon Hunters’ universe with new immersive experiences

Netflix is bringing the world of “KPop Demon Hunters” to life with a slate of immersive attractions at its Netflix House locations in Dallas and suburban Philadelphia, expanding the footprint of one of the streaming giant’s most successful franchises.

The experiences will allow fans to step deeper into the universe of HUNTR/X through interactive installations, themed activities and photo opportunities inspired by the hit movie. The additions are part of Netflix’s broader effort to turn the property into a year-round entertainment brand, following earlier plans for a global concert tour and an expanding merchandise line.

Taking place at Netflix House venues in Dallas and King of Prussia, Pennsylvania, the attractions join other offerings at the more than 100,000-square-foot entertainment centers, which feature experiences tied to popular titles including “Stranger Things,” “Wednesday” and “Squid Game.” Netflix has also incorporated “KPop Demon Hunters” into its RePLAY interactive arcade.

The animated musical, produced by Sony Pictures Animation, has become a cultural phenomenon since its debut in June 2025. The film spent nearly a year in Netflix’s global Top 10, spawned chart-topping songs and inspired anniversary screenings around the world. A sequel and a concert tour are also in development as the company continues to expand the franchise beyond streaming.

‘Kpop Demon Hunters: The Immersive Experience” opens Nov. 12 at Netflix House Dallas, and Nov. 20 at Netflix House Philadelphia. For information, head HERE.

Editorial credit: Flying Camera / Shutterstock.com

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